Jefferson University Hospitals

Proud to be Baby-Friendly

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Jefferson is a certified Baby-Friendly hospital by the Baby-Friendly® Hospital Initiative (BFHI), an international breastfeeding education and support program sponsored by the World Health Organization and the United Nations Children’s Fund. Baby-Friendly insures all mothers receive the information that helps them make the best decision for infant feeding and supports them achieving their personal feeding goals.

Our highly skilled and compassionate team works hard to make sure you and your baby receive optimal care. By educating expectant mothers and families on the benefits of mother-infant bonding and breastfeeding, new mothers are more prepared and confident with caring for their newborn.

As part of BFHI, we counsel mothers on the importance of early skin-to-skin contact and rooming in, provide instructions for newborn care and help them recognize early feeding cues for their baby.

We also offer breastfeeding classes, mothers’ groups and a dedicated “Warm Line” that guarantees a callback from our lactation team, as resources available to you at Jefferson.

Breastfeeding is Best

There are many advantages to breastfeeding for both mom and baby, including:

  • Lower risk of disease in mothers such as breast cancer, postpartum depression and diabetes
  • Protection for your baby – reduced instances of ear infections and asthma are among the conditions positively affected from breastfeeding
  • Risk of obesity is lessened for both mother and child
  • Deepening of mother-child bond

Ten Steps to Baby Friendly

Jefferson specialists follow these Ten Steps to Successful Breastfeeding to show their commitment to educating and promoting breastfeeding and mother/baby bonding:

  1. Have a written breastfeeding policy that is routinely communicated to all health care staff.
  2. Train all health care staff in the skills necessary to implement this policy.
  3. Inform all pregnant women about the benefits and management of breastfeeding.
  4. Help mothers initiate breastfeeding within one hour of birth.
  5. Show mothers how to breastfeed and how to maintain lactation, even if they are separated from their infants.
  6. Give infants no food or drink other than breast-milk, unless medically indicated.
  7. Practice rooming in - allow mothers and infants to remain together 24 hours a day.
  8. Encourage breastfeeding on demand.
  9. Give no pacifiers or artificial nipples to breastfeeding infants.
  10. Foster the establishment of breastfeeding support groups and refer mothers to them on discharge from the hospital or birth center.

Learn more about the Baby-Friendly® Hospital Initiative by visiting Baby-Friendly USA, Inc.

Baby-Friendly Resources

If you’re interested in learning more about breastfeeding, support groups, or have other questions and concerns, please visit or call: